New “Email Players” subscriber, one of the top video marketing guys in his industry, and a “for real” business owner (i.e. he has offline businesses as well as online businesses) Tyson Zahner writes:
Alright bro … I can’t believe I’ve waited this long to start implementing the Settle style of writing emails. I’ve been following you for years and it wasn’t until we met in Arizona that I finally decided to grab email players and start using your methods.
Last night I was reading the email player’s playbook and E-mail Secret #7 (on page 34) prompted me to write an email commenting on a current event. The current event had absolutely NOTHING to do with my market, but I figured if Ben can find ways to tie weird sh*t into his business, then so can I.
So I sent out this email with the subject line “Ryan Lochte Attacked on LIVE T.V.”
Anyway, it’s only been 4 hours and I’ve already made 4 sales from just that one email. CRAZY!
So moral of the story … This hard headed doofus has finally seen the light. I am now a believer.
The beauty of it all?
As Tyson will no doubt be finding out (if he hasn’t already), my wily ways work not just for writing emails, but for doing videos, too. People who ask which is “better” – video or email – are missing the point. In fact, “Email Players” subscriber Drew Morisey — who sells products showing people how to rap, and markets to millennials (the group who hates email…) — uses my methods to do YouTube videos more than he does for emails.
So many uses for my system.
So many ways to make sales.
So many ways to do it in a way that’s fun.
(For both you to write, and others to buy from.)
The October issue goes to the printer in a few days.
As I keep droning on about — it’s one of the single most important issues I’ve ever written. It shows you how to turn the things you know about your market into a steady stream of emails that make lots of sales for the rest of your existence.
You have but a little time left to get your grubby hands on it.
Subscribe here before it’s too late:
Ben Settle


