Not long ago James Altucher wrote an email about 30-day challenges.
Everyone’s got a 30-day challenge these days.
(Even Yours Unruly, in my “Email Players Playbook” which comes with your “Email Players” subscription.)
Anyway, it was an interesting list.
A couple of the things on his list I’ll never do.
Like, for example, live only in Airbnbs for 30 days.
I’d rather be *waterboarded* than stay in an Airbnb.
But, the list was overall thought-provoking and one of the things he said is perfect for anyone who wants to get faster at writing emails, and be able to pound them out without struggling, squirming, or wriggling in your seat trying to think up ideas.
And, that idea was:
Write down 10 ideas a day for 30 days.
He equates it to exercising your idea muscles, like any other muscle.
And, yes, I completely agree.
In fact, I have been doing something similar — not as part of a challenge, but just as a result of having lots of ideas — for years. I have a folder on my hard drive with some 2,000 various email ideas/subject lines/themes/offers. And, I’m always adding to it. Whenever I am away from my computer and get an idea, I simply whip out my phone and email the idea to myself (yes, I realize there are things like evernote or whatever, but this is what works for me).
The result?
I don’t really worry about what to write about.
I simply open the folder, take a gander, and pick whatever’s interesting.
Anyway, end of PSA.
Of course, ideas don’t equal sales.
The next step is knowing how to turn those ideas into emails.
Enter the “Email Players” newsletter.
It’s pricey.
It’s for people who have the attention span to read 16 pages per month and *implement*. (Amusingly, most people don’t have that, which is why there’s no real “competition” out there for my boys and ghouls who use my system.)
And, the July issue goes to the printer in 11 days.
One of the lessons inside is (ironically) about getting ideas.
Especially when, you have writers block or don’t know what to say, staring at that terrifying blank screen and blinking cursor when you have to write an ad, email, script, whatever.
Anyway, here’s where to subscribe to get it in time:
Ben Settle


