Came a response to one of my emails last week:
(About how I often choose people sometimes years in advance for roles they will play in my life — whether they be a customer, client, business partner, etc.)
6:37 am
Subject: Get a life man!
[yawn] My 4 year old talks like you do
Get a life
Then, just 15 minutes later, this one rolled in:
Hey Ben,
How would you feel if I wrote an email to my list about THIS email.
Something like you had plans for me 5 years ago that I wasn’t even aware of.
Then talk about my success with the Ben Settle email plan.
And you could use it as a testimonial… and I could kill 2 birds with one stone!
The first email was from some random troll.
Probably someone seeking my attention.
(I daresay he just got it…)
The second?
From Doberman Dan Gallapoo… one of the world’s top copywriting and marketing minds, former Gary Halbert apprentice (they lived together for 43 days working on various direct mail projects, etc), freelance copywriter for prestigious companies like Agora Financial, gotten testimonials from guys like Dan Kennedy, and the list goes on.
Point is, success leaves clues.
And, trolls do, too (like droppings).
Kinda reminds me of a similar incident with the August 2014 “Email Players” issue.
One guy complained it wasn’t worth the money etc (a guy known for sitting on the warrior forum all day)… and another (Pete Godfrey, one of Australia’s top copywriters) talked about how much money that issue made him because he, you know, applied the info.
Anyway, here’s the point:
If you’ve ever been tempted to troll me, I hope you do it.
Really, do. it.
I can always use the fodder.
But, I would also advise you to think carefully, first.
Which of the above guys do you want to be like?
Mr. 4-year old daughter troll?
Or a guy like Doberman Dan?
A warrior forum chatter?
Or a guy like Pete Godfrey?
Just another random guy looking for attention or to blame someone for their problems or to get some of the evil out by randomly trolling elBenbo?
Or someone who implements, makes sales, and is successful?
If you’re the former and a loser, well, happy trolling.
I will simply make you my unofficial marketing “intern” as I use your email to make sales with.
(Hat tip to blogger Mike Cernovich for that idea — making trolls your interns)
If you’re the latter, check out the “Email Players” newsletter.
January issue even contains (amongst many other things) 3 copyright-free emails anyone can use (but especially people in coaching in a health-related field), or can be easily tweaked for most any other kind of product or service in a nice little profitable sequence your list will love to read and buy from.
It’s a great “jumping on” issue for people new to my world.
And, the deadline to get it is coming up fast.
Go here for more info:
Ben Settle


