Sometimes I have weird dreams.
Not nightmares, necessarily.
But bizarre and vivid dreams that have me thinking about them days later. And usually, after I think about them a while, an interpretation that makes sense emerges.
Except this last one kinda baffles me.
Just too weird.
But… maybe useful to you as a marketer.
Want to hear about it?
OK, well, the dream was about the infamous “Bohemian Grove.”
What’s the Bohemian Grove?
It’s a big campground in the northern California woods.
And, depending on who you ask, it’s also the playground (complete with a giant owl statue) for a bored fraternity of ex-presidents, corporate leaders, media celebrities and bankers… or a nefarious council of the world’s richest and most powerful men, plotting world domination while engaging in satanic and occult rituals, rites, prostitution and even human sacrifice!
Is any of this true?
I have no idea.
Never been there.
Except… in my dream the other night.
But here’s the thing.
Instead of seeing high falutin’ power brokers… I saw goo-roos.
Lots and lots of goo-roos.
And they were dressed in hooded robes (masking their faces), petting the owls and dancing around a bon fire while plotting their next product launch.
Weird, eh?
Yeah, can’t argue with you there.
So why do I bring this up?
Well, I think it’s a perfect example of the attention-getting (and memory-jolting) power of the ultra weird and bizarre. Because of the weirdness of the images, I have not easily forgotten the dream. And, since you’ve read this far, there’s a good chance it “hooked” you in, too.
Frankly, it’s almost impossible to ignore weird stuff.
Why?
Because things out of place stick out.
Kinda like the woman in the red dress scene in “The Matrix.”
And guess what?
I talk more about this in the subject lines section of “The Email Players Playbook” — which is free to “Email Players” subscribers (and teaches my email methodology in detail).
Anyway, that’s that for today.
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Ben Settle
