Got this from the TV show “Hardcore Pawn’s” former AdWords guy:
(re: my “Hardcore Pawn” negotiation email this morning)
“So cool that you mentioned hardcore pawn. I used to run their Adwords account. I just want to say that I can’t get enough of your emails and especially your podcast. Copywriting is my secret passion and your podcast is basically a crash course in only the best copywriting principles. I agree when you guys say it shouldn’t be free– not that I’m complaining. You could charge a ton but I will say this, I feel so indebted and guilt ridden for greedily taking all the free stuff you offer that I am itching to subscribe to email players. But I’m taking your advice and building a decent list first. Thanks for everything.
Paul keep
Believe you me, Jonathan wants to charge for it.
And, eventually, he’ll probably get his way.
But for now, the podcast is free to listen to — yours for the plundering. And, the transcripts are only $20 (for all the past transcripts and all future ones henceforth).
That is, until tomorrow night.
After that, this offer vanishes like a virgin on prom night.
Get yo transcript lovin here:
Ben Settle


