I figured someone would ask this after Monday’s client email:
“Can you close high paying clients right in an email?”
Can’t say as I ever have.
I mean, when you’re talking about someone writing a check for 4 or 5 figures, they’re gonna (rightfully so) wanna talk to you to make sure you’re not one of the many sociopaths skimming the shadows online.
But, chin up, Batman.
Because email CAN do 80% of the work for you.
I’ve experienced it.
Where I was basically an “order taker.”
My emails got ’em calling.
I had a pleasant chat.
The next day they hired me.
And, this was for high ticket (and high class) clients.
Frankly, doing email right (i.e. the way I teach) can go a long way towards getting would-be clients contacting you and ONLY wanting to hire you. The phone call is more of a formality than anything.
But, you still have to close the deal.
And, you still have to know how to sell them.
So let’s assume a phone call is in hand first.
What do you say?
What do you do?
Well, a whole book could be written (and many have) just on this subject. But if you’ve done everything else right, and if they have called you, then there’s a good chance they’re as much as 80% “sold” anyway.
And it’s more your job to not mess up more than to sell them.
Anywho, I teach this in the August “Email Players” issue.
Yes, I show you how to sell em via email, obviously.
But also, what to do after that.
Including what NOT to do. Exactly what to say if they ask about your fee right away (I learned this one from the world’s “most feared” negotiator). Some questions to ask them. And how to close them (in print) after the call.
Valuable stuff.
Especially if you sell a high ticket service.
And it’s all in the next issue.
Subscribe here to get it in time:
Ben Settle
