On today’s “Ben Settle Show” Producer Jonathan and I interview an eccentric marketing veteran of 25+ years.
He reveals:
- How to “cheat” on your clients and get away with it
- Why you have to constantly “pimp” your market
- Why copywriters (or any service provider) should never let their client dictate how to do their job
- Why the less you care about what your clients think, the more they like you, the more respect they’ll give you and the more they will pay you
- The “don’t ask, don’t tell” secret to dating multiple women simultaneously and still keep harmony in your life (works for managing multiple clients, too — and, yes, we reached a new low on “The Ben Settle Show” with this one, but whatevs…)
- How to keep your main employer/client happy while you “see” other clients on the side
- How to never come off as needy to clients
- And more low class jackass tips that’ll get me in trouble…
Here’s where to listen:
Ben Settle
