Recently my pal and best-selling sales author Ryan Stewan said:
“Tonight I had the pleasure of another so called sales trainer, threaten to come to my house and “f— my b— tch let’s hope he shows up because worldstar needs a new viral video.”
I gotta admit:
Ever since I met Ryan I’ve been jealous of his haters.
I mean, this guy is a master at rattling cages.
No matter how much I try to stir up trouble with my own lists, I can never get the raw hatred, contempt, and vileness from my haters as Ryan gets from his. If I did, I’d be turning every single one of them into my own personal marketing “interns” as blogger (and another guy who can get the wagging tongues of his haters quivering in anger) Mike Cernovich calls his haters.
The more nonsense one of his haters spews, the more sales he accrues.
It’s a beautiful thing to behold.
Anyway, I don’t know if this adds to your life or not.
But, I will say this:
In an upcoming “Email Players” issue, I’m going to be showing you an email someone wrote me once in the dating niche I sometimes sell in, that rivaled one of Mr. Stewman’s haters. And, I also show you an example of a subject line (perhaps the single best subject line template I’ve ever written, and I believe will get you more opens than any other subject line you’ve ever tested if you try it) that I used to turn that seething hate mail into sales.
But, that’s down the line a bit.
(Not sure which issue it’ll be featured in yet.)
BTW, speaking of Ryan Stewman:
He and I (and a handful of smart speakers) are both going to be giving trainings at my ex-copywriting apprentice’s “Biz N Brewz” event next week in Portland.
He’ll be teaching stuff about sales & persuasion.
Me?
I’ll be teaching how to clear 6-figures per year writing just one email per day.
It’s something I’ve been doing for years.
And, it’s such a hot topic right now that I’m in preliminary discussions (nothing has been nailed down yet, just talking about it at the moment) with the prestigious AWAI to create a product with them on that very subject.
There’s still some time left if you want in.
Go here for the details:
Ben Settle
P.S. Apparently, some people think I’ve been making up all these stories I tell about my ex-copywriting apprentice. She says several people have actually Facebooked her asking if it’s real (and if SHE is even real) or just something I made up for shitz & giggles.
Yes.
She’s real, and she’s fantastic.
And if you want to meet her yourself, then come hang with us in Portland where we’ll be learning for a few hours each day, then piling into hummer limos to go brewery tasting around the city.
How’s that for an event?
Here’s the link again:


