Last month I wrote an email about the egg heads.
By that I mean, people who think their markets are “too sophisticated to open such crass emails and take them seriously” to respond and buy from my wicked ways of writing emails.
The example I used was a testimonial from Tom Woods.
Tom is a Senior fellow of the Mises Institute, New York Times Bestselling Author, Prominent libertarian historian & author, and host of one of the longest running and most popular libertarian podcasts.
(i.e. he doesn’t exactly sell $7 eBooks to newbies on the Warrior Forum.)
Anyway, I got a pleasantly plump reply to that email from David Garfinkel.
(The World’s Greatest Copywriting Coach and one of my copywriting “heroes”)
He said:
“Congrats, best f—ing email copywriter on the Internet! You have broken through the ‘egghead shell’… something the rest of us have been trying (mostly unsuccessfully) for years.”
That does it.
I’ma gonna need a bigger crown for my already swollen head now…
More:
On a similar note, “Email Players” subscriber Vince Green recently asked a question related to this about using my methods to sell to *skeptics*.
My answer:
“Everything I teach in Email Players is geared towards the skeptics and not the hyper buyers. Take this month’s issue. The hype & hag marketers wouldn’t even think to do what’s in that issue and it would be to boring for them to even test it, even though it works like crazy. But the skeptics love it. And they make up 2-5 times more people.”
Note:
I was referring to the June issue in my answer.
But, the info in the upcoming July issue is even MORE apt.
In fact, the July issue gives a real life case study of how someone used my methods to go from making $0 in a month he rarely makes any sales to $100k+ that month. It’s just crazy effective (and sure to be disappointingly *simple* to the goo-roo fanboys who crave ninja and complex) and I’ve only showed it to a small handful of people.
I was going to wait until December to teach it.
But, since next month is elBenbo’s birthday month.
So, I figured, why not now?
Go here to get the July issue before it goes to the printer:
Ben Settle


