Over the last few months at least 2 people have told me (actually, in one case someone told my ex-copywriting apprentice this and she told me) they spent something around $30k on so-called “masterminds” and yet they’ve learned more actionable “take it to the bank” information free on my podcast.
If that’s true, that’s pretty loco.
I don’t know what goes on in all these masterminds popping up.
But, I do see an awful lot of them being promoted these days.
Especially on Flakebook.
In fact, just yesterday my ex-copywriting apprentice told me about a video whose headline promised to show people how to make $100k in a minute (something like that). And yet, she said it was an hour of of mindset and philosophy and no meat whatsoever.
Sheesh.
But you know what?
I don’t just fault the marketers for this.
I fault the naiveté of people buying into it.
These kinds of marketers are simply selling what people are buying. If people are buying fools gold-plated horse shit then someone will sell it to them. And, they have nobody to blame but themselves for buying into it.
$30k masterminds.
Man.
All that dough plopped down (probably on credit) just to learn how to get rich from people who probably have never been rich themselves other than by charging a small fortune to show other people how to get rich.
I wonder if these customers at least got a t-shirt out of it.
I hope so.
Because, according to at least a few people, you can get more actionable, useable, and, yes, profitable advice (most of which costs time and energy, and little or no money) from listening to me and Producer Jonathan babble on the air once per week free.
Speaking of which:
Today’s episode admittedly has a lot of success mindset stuff.
But, it won’t cost your $30k.
And, I’ll take the Pepsi challenge with the info we rapped about today over any of the $100k in 1 minute videos:
www.BenSettleShow.com/antipreneur
Ben Settle


