This is for people who wonder if they can “for realz” get out of their job/a business they hate/or radically change their lifestyle using my email methodology.
“Email Players” subscriber Matt Mooney writes:
Yo Ben
I emailed about 8 weeks ago and mentioned I was quitting being a Personal Trainer and finally working full time on my Online Female Weightloss Business.
Well – I’ve done it.
WAY scarier and more stressful than I could have every imagined, but things are settling down.
Taking a £30k ($47k) drop in salary was TERRIFYING. Especially because I spent the last 3 years building my client base, and working from 7am-9pm everyday to get there. And I knew in the short term, I’d be swapping not ever really worrying about money – to counting every penny.
However – I’m now working from coffee shops everyday, working from 9-4ish pm, so all is good! Freedom tastes sweet! No more 2 hour commute each day! And no more trading my time for money.
I finally feel like I’m moving towards my ultimate goal each day, rather than pissing my time away. And I get to spend each evening with my Girlfriend rather than working late.
Just wanted to say thanks – without your email system it would NEVER have been possible.
In the last 6 weeks (since leaving), I’ve signed up 19 new customers and added £940 ($1473) in recurring monthly revenue to my business (my largest jump ever by far). That’s with a small list of 734 people and ONLY getting an average open rate of 14.3% – so I guess what you say is right about open rates not mattering.
You deserve your props, so wanted to say thanks.
15 months ago I had NO Clue how to write a sales email, didn’t have any form of online business or audience and I thought “copywriting” was some kind of legal trademark like (C) haha.
Keep smashing it man and thanks again.
Matt Mooney
The caveat here is this:
Matt WORKED hard.
He wrote a lot of emails.
Probably went through a lot of bull crap.
And, paid his dues.
In other words:
He didn’t just subscribe, put each issue under his pillow, and wait for the magic email fairy to touch him in his typing fingers with its twinkle pole.
Why am I saying this?
Because I don’t want opportunity-minded subscribers.
I only want investment-minded people.
There is no overnight success.
It takes work.
A decent offer (and list to send your offer to).
And, yes, persistence.
It also takes the mindset where you are going to invest your time, money, and resources over the long haul, not buy one issue and think you know it all.
Sorry, Boss.
Just doesn’t work that way.
(Despite what ye olde goo-roos claim.)
Anyway, this ain’t fantasy land.
And, I want to make sure that’s clear.
If you still want in, the next issue mails shortly.
Subscribe here in time:
Ben Settle
