Someone recently asked me why the big craze in podcasts.
Seems everyone is podcasting.
(Or, wanting to.)
And, he wanted to know why.
Well, I can’t speak for any other podcasters. But for me it’s because I have so much I want to say about email, copywriting, marketing, the parallels between the dating and business world, and just life in general (i.e. life lessons that can be applied to business) it’s flat out therapeutic. Believe it or not, I often can’t even rap about this stuff with my business friends because I’m such an awful, terrible, obnoxious ball hog and never STFU. Whenever I’m given the “talking pillow” in a conversation I never give it back. I just yap yap yap yap yap on…
Thus, the podcast.
It’s like therapy.
And, I can’t *not* do it at this point.
(Just like I can’t *not* write emails each day.)
In the recently pre-recorded 50th podcast episode I even thank the listeners not just for listening, but for being my shrink.
Isn’t there a financial motive to podcasting?
Of course there is.
But it takes a back seat to my free therapy.
In fact, I daresay the listeners get FAR more financial value (assuming the info is being applied) from the show than I ever will. A lot of the information I share in these podcasts could (and should) be charged for.
But for now, it’s free.
And yours for the taking.
Plus, today we’re also practically giving the transcripts away (they cost just $20 for all the past transcripts and all future transcripts henceforth).
But, this $20 transcript offer ends tonight.
And I’m unsure if/when Producer Jonathan will offer it again.
If you want ’em, go ye here:
Ben Settle
