One of my favorite “Email Players” subscribers is Sanjay Pande.
Why?
Because he is always implementing what he learns in the newsletter — even from the monthly critique I offer as a “perk” for subscribing. In fact, just a critique I sent him was worth more money in a day than 90% of Americans probably make in a month.
Checky:
Hi Ben,
You’ll be pleased with this …
I think we’ve had one of our best “non-launch” days from the last e-mail you critiqued. As you already know, it was inspired by your “Mock the competition” issue.
So far we’ve had one sale for $1497, 3 invoice requests for the same course (our market needs this) and one snowflake complaint. That single e-mail should bring in close to 6K to the business. I’ll take more complaints please and thank you very much. This is a very hard market to sell to btw (uphill battle because we’re creating the demand).
My partner is an industry authority and can’t go off on rants like I can, so we changed the newsletter from “him” to from “both of us” (which gives us lots of flexibility) – This was inspired by another list I am on (non IM).
Yesterday, I revisited at least a dozen of the older newsletters and I can tell you this. If you’re stuck for ideas. Just crack open 10 old Email Players issues and skim them and … Wow! You’re going to feel like the idea machine man (or woman).
Warm Regards and THANK YOU!
Sanjay Pande
That’s what I’m talkin’ about Willis.
This kind of response warms the cockles of my cold, icy heart and gives me hope for humanity.
Next issue goes to print in less than 2 weeks.
Get your Email Players lovin’ here:
Ben Settle
