Today I’m reaching into my righteous mail sack for a bit of the ol’ Q&A:
QUESTION: I am new to the email marketing game and I am having “writers block”… trying to email my list every day New and exciting content that they actually will open. Any suggestions to never run out of things to talk about?
BEN SETTLE: If you have writers block with sales copy, you haven’t studied your market deeply or thoroughly enough. Do that, and any blocks will disappear.
QUESTION: How serious are you about [your “no coming back after leaving Email Players”] policy? I like Email Players, but I’m poor. What’s my risk of receiving the ban-hammer for canceling due to finances? Thanks for your time.
BEN SETTLE: It’s $3.23 per day. It’s not the price, it’s you and your priorities. A lot of so-called “business people” would be better served replacing “can’t” with “won’t” when their rationalization hamster starts spinning about these things. At the very least, they should stop pretending to be an “entrepreneur!” on Facebook and get a second job somewhere, to get their financial house in order. Either way, once you leave, there is no coming back.
QUESTION: Do you EVER give away any information without my having to enroll!
BEN SETTLE: Other than the collective 250+ free podcast episodes, media interviews, videos and other free trainings – not even counting the 2,000 or so blog posts – I give away on my site, can’t say as I do…
QUESTION: Do you have a daily reading routine? If so, what kind of material do you typically read and how many pages a day?
BEN SETTLE: Depending on the day, most of my reading is an hour or so before bed. As far as what kind of material — I tend to like to read biographies of the great men in history and about successful publishers/publishing companies. I’m going to be publishing a list of all my favorite biographies and books like these in an upcoming “Email Players” issue sometime this year.
One more, to wrap this Q&A up — this one’s a comment not a question from a marketing incel:
QUESTION: You’re an unbelievably funny, hilarious sociopathic asswipe lol. We love to watch you make a fool out of yourself, to see what depths such a scumbag will go. It’s amusing. It’s human nature. You are an entertainer whose hobby is studying emails and your career is selling bullshit.
BEN SETTLE: Thank you Good Sir, nobody has ever called me hilarious before…
All right, that’ll do it for today.
Fun fact:
The upcoming October “Email Players” issue will go in-depth about the marketing incels like the magnificent troll above, and dig deep into their psychosis and the ways to benefit from them in business (beyond just profiting from trollery like I usually teach about them), including examining the adventures of an extremely successful author and blogger who has far more experience dealing with them than I probably ever will.
Until then?
Here is the link to learn more about the newsletter:
Ben Settle


