Earlier today in the BerserkerMail Facebook group I was asked the money question for list building:
“does anyone have a recommendation for an article publishing platform?”
My response:
I am always on the lookout myself for such sites but I do not think they really exist.
The old ones used to rely on SEO and adsense, etc. I guess they aren’t as profitable anymore. Sites like Medium are a joke. Substack doesn’t seem all that useful for list building purposes as far as attracting new leads, just good for writing to current leads which you might as well do on your own site. Twitter is a good place to write articles if you have a following or want to build one, but it’s not the same.
That said:
A month or so ago, I was on a call with Tom Woods for his podcast. And he had his web guy on Paul Counts. And Paul was telling us how things are starting to shift BACK to the old days in some ways – old school email, old school websites, old school forums like warrior forum, etc.
We will see, but it was good to hear someone else talk about how the current structure of all traffic going to empty-headed influencers and dumb money investor funded social media accounts, etc is not really sustainable. Nobody is producing anything, it’s all based on clicks, algorithms, and rage baiting people.
None of this answers your question, but I have no answer to your question other than write on your social medias, exaggerate ALL your opinions almost to the point of absurdity, and be a relentless self aggrandizing prick.
Like it or not, that’s what gets attention on there for the most part.
Eventually I suspect the pendulum will go the other way where people search for and follow substance.
But until then you have to play the cards you are dealt.
There you have it, my too many sense…
Fortunately, there are lot of ways to build an email list without turning into a dopamine drip-dealing dancing monkey on social media.
And when you’re ready to monetize that list see the paid Email Players newsletter:
Ben Settle
