Must be something in the water…
Over the past few months more and more (and more) people have been asking if I do private coaching, one-on-one coaching, or even group coaching.
Really, coaching ain’t my bag.
I’m impatient.
Grouchy.
And have a very low tolerance for people who don’t do as I say, when I say, and how I say to do it.
“Yeah Ben, I don’t care!”
Well, I do, my little droogling.
My time is el-limited-o.
I’m involved in 3 overheated niches (writing sales letters and emails and other marketing pieces)… write daily for this list, plus the monthly “Email Players” newsletter… writing and marketing my own novels… traveling all over hell and gone to speak and train (which will probably only increase in 2015)… commit to a weekly podcast… have agreed to start writing somewhat-regular articles to another (non-business) website… am going to start multiple aggressive paid traffic campaigns for my own site… and the list goes on.
What else can I say?
I’m booked.
That said:
I do have a copywriting apprentice.
And, just recently, reluctantly (reluctantly!) let a new coaching student sneak in under the rope. But, the only reason I did that is because I’ve met him in person during an Oceans 4 mastermind (i.e. he paid $5k to attend) and because he’s like the “Rudy” of marketing — low on natural talent (which we will easily fix) but BIG on heart (which is nearly impossible to create — I’ve never seen ANYONE as persistent as him.)
But, even he doesn’t get much for his money.
(Yet, is happy as a clam to get what he’s getting.)
In fact, while my apprentice gets all the wife (figuratively speaking) copywriting coaching privileges and entitlements in my marketing “harem”… my new student is merely at “concubine” status, and gets only a fraction of the copywriting & marketing time, attention, and privileges my apprentice does.
And make no mistake:
They’re both on constant “probation.”
If either steps out of line, makes one false move, or starts getting pissy with me, they’re outta here.
And don’t think they’re the first.
Don’t believe me?
Ask my apprentice, she’s almost been “fired” several times for insubordination and not putting a tomato on my sammich.
(There is ZERO excuse for that.)
Anyway, so there will be no more coaching students.
The rest of my time belongs to me.
But, despair ye not.
This is why I write these emails.
Publish my “Email Players” newsletter.
And, do a weekly podcast.
They’re like “virtual coaching.”
And you know what?
The podcast has been especially valuable.
(I’ve been catching “flack” from Producer Jonathan for giving too much away in it. And, even some listeners are getting concerned about me due to my “no moving the freeline” attitude not lining up with the podcast.)
You can download free (for now) past episodes here:
Ben Settle
P.S. If you have heard the show and want to leave us a review (good, bad, or fugly), it’s mucho appreciated.
