Copywriter Ashley Gainer Lankford writes:
(In the facebook group)
“Yesterday I turned in a blog post for a long-time client. The topic was kind of boring and the assignment was 2000 words, so I did a little experiment and added a dash of El Benbo. The result? The client says it’s the best piece I’ve ever turned in. Now there’s some extra room in their budget so they’re giving me 40% more blogging work and putting me down for their next freelance copywriting gig. Coincidence? Hmm….”
In her post she called it a small win.
But you know what I call it?
A BIG victory.
Copywriting gigs beget copywriting gigs when you’re good. And, I hereby predict this will be the first of many wins for her — each one compounding on the next like a snowball rolling down the mountainside… until, one day, she’s awash in so many clients, she has to pick and choose who to work for.
How can I be so sure of this?
Because I’ve seen it before from people using my wily ways.
Ain’t no big thing.
Anyway, on to bid’niz:
The July “Email Players” issue goes to the printer soon.
(A few days earlier this month than usual.)
One of the only two places you can buy the Crib Sheet Ashley mentioned is as a 1-click upsell after subscribing to “Email Players” (where I offer it at a huge discount).
Subscription info here:
Ben Settle
P.S. For shaaaaame on me for not mentioning this already:
Pages 7 & 8 of the July “Email Players” issue shows you something you can start doing in your emails (that Ashley likely did in hers if she put in a dash of elBenbo) that can make you instantly stand out from everyone else in the inbox.
And, also stick out amongst other podcasts, videos, blogs, articles, webinars, etc.
And of course, stick out to clients, too.
(If’n getting clients is your bag.)
If you want this issue hop on over here lickety split:


