I got a question a while back from a subscriber about being entertaining in emails.
He said he tries and tries and fails.
And, do I have any tips for him?
Survey says:
Yeppers.
In fact, I once wrote an entire “Email Players” issue just on how to be entertaining in emails a couple years ago.
One tip I didn’t write about in it, though, is this:
Surround yourself with entertainment.
Watch funny sitcoms.
Listen to stand up comics.
Pay attention to the top talk radio hosts.
Hellz, you can even use funny objects to start making yourself think more like an entertainer.
Want an example?
Okay then, checky:
Most days when I wake up I do my bid’niz (i.e. go to the bathroom) in the downstairs bathroom. And, as I stand there relieving my full bladder (yes, I know, TMI, whatevs) I stare at a plaque on the wall in front of the toilet that has a pirate skull and crossbones on a piece of wood that says:
“Poop Deck”
Maybe not knee-slapping funny.
But it gives me a chuckle each time. Puts my mind in the “mood” for entertainment. And, I believe, helps my emails.
More:
Another way to be entertaining is to simply tell stories.
Stories are naturally entertaining.
And, has been the chief means by which human beings share and process information (even memory training courses will have you put facts into story form to memorize them) for thousands of years.
Why?
Because they work.
They’re entertaining.
And, yes, they’re persuasive.
The January “Email Players” issue is all about stories.
How to tell ’em.
How to sell with ’em.
And, how to profit with ’em.
Get yo bootay to this link to get it in time:
Ben Settle
