Hmm… never been accused of this before.
The following is a response to some emails I wrote a couple weeks ago (with the subject lines “Creepy disturbing emails I get from people” and “How to profit from gut-wrenching despair”)…
Mr. Ben Settle,
I’ve been reading your emails for awhile now and you are funny…lot’s of times biting… but the past 2 emails I see something different. You are a romantic. Yes, maybe you are. You will scoff at this I’m sure, maybe even make fun of me…but I like this side of you. It is nice to see behind the veil so to speak. Anyone who sends you mean or disturbing letters is crazy or a fool. Thanks for the inspiration you give to those of us who like to write.
Naomi Novella
“Novella”, eh?
Lemme guess… you write fiction?
Anyway, here’s the thing:
Changing up the tones, themes, ideas and concepts of my emails are all part of the Settle way of writing emails. I’m all about giving someone a “surprise” each day — so you never know what you’re gonna get.
In other words…
Are you gonna get cool, laid back Ben?
Asshole Ben (i.e. elbenbo)?
Angry Ben?
Calm Ben?
Biting harsh Ben?
Sweet Ben?
Entertaining Ben?
Just-the-facts Ben?
Mockery Ben?
Praise Ben?
Arrogant Ben?
Humble Ben? (There was a sighting of him once or twice…)
Angel Ben?
Devil Ben?
What are you gonna get?
You simply don’t know.
Hey, I don’t even know until I set down to write!
In fact — and I did not plan this, as I wrote the email that came out the next day the week prior (set to go out on a schedule) — the next email after the one Ms. Novella responded to was certainly not romantic Ben at all. Its subject line was “As if my ego wasn’t big enough already… ” and the next Monday I sent out an email about the backasswards things chicks say (Romantic Ben was nowhere to be found that day…)
The point?
I like to mix it up, baby.
Keep things unpredictable.
And, yes, profitable.
If you want to learn my FULL system, go here:
Ben Settle
