Today’s my birthday.
And to celebrate, I’m gonna write about one of my FAVORITE subjects:
The foolishness of “social media marketing”.
Let’s pick on FlakeBook this time.
What is it with all these people obsessed with getting FaceBook “likes”? People are even spending money to get FaceBook likes (loco). And yet, a FlakeBook like is basically the same as a person driving by your store, honking his horn and giving you a toothy smile and a thumbs up (and not spending any money or even stopping in to say hello).
Whoopy.
Maybe that’ll give ya the warm fuzzies.
But will it put coinage in ye olde pocket?
Not likely, Chuckles.
Hey!
I know the social media addicts seethe like hippies at a gun show when I even so much as SUGGEST all those FakeBook likes are about as useful a marketing tool as the Good Year Blimp is.
But tough diddles.
I’m not here to make friends.
Or get a pat on the back from the goo-roo brotherhood.
I’m here to speaketh the trufe.
To keep you away from nonsensical theories.
And, to make you $$.
SPURN me at your peril.
OK enough!
I know email is like so, you know, 1996.
But it works like crazy.
In fact, it’s never worked better.
It’s also what I teach each month in “Email Players.”
Get the lowdown at:
Ben Settle
