One thing I never say is “Email Players” is for everyone.
Because it ain’t.
In fact, I not only make that abundantly clear on the sales letter, but I “pepper” my daily emails with verbiage to discourage those who either won’t last or won’t implement the information properly even if they do.
Still, sometimes people slip through the cracks.
And, when they do, I tell my list about it.
(So those NOT qualified don’t bother subscribing.)
For example, here’s a recent comment:
We have a corporate marketing staff that approves everything we send out and I just can’t get them to buy into some of your practices and ideas. They insist on us using Gitomer’s Ace of Sales product with all of the cutesy clip art and other trappings.
I understand.
Really, I do.
This guy is in a no-win situation.
And this is one reason why my newsletter is (except in rare cases) intended ONLY for independent entrepreneurs who wear the pants in their own business, not corporate clients or business owners who take orders from their own clueless “creatives” who couldn’t make a sale if their lives depended on it.
Hey…
Need wifey’s permission to make a business decision?
Afraid your employees will bristle at testing my methods?
Filter your emails through 17 idiots to get them “approved”?
Then get thee away.
It ain’t personal.
But, I don’t want to disrupt the balance of power in your business if your employees or “creatives” make all your marketing decisions… or if you work for clients afraid to test my (admittedly unconventional) email marketing methods just because it makes them nervous.
Save your money.
And, save your time.
There are lots of “safe” methods out there.
But, you won’t find them here.
On the other hand…
If you think you got the right stuff, check out:
Ben Settle
