I’ve been blessed to know a lot of great marketers.
Not just goo-roos, either.
But mostly just extremely successful marketers who work their own projects and never teach what they know (i.e. instead of selling shovels to gold diggers, these dudes have a secret map to the gold which they KEEP to themselves.)
Anyway, lately I got to thinking about these people.
And how a lot of them (almost all) share certain traits that have probably had a lot to do with their rise to the top.
Here are a few of these traits…
- Love breaking rules
- Sense of humor
- Stubborn
- Open minded to new ideas
- Yet, don’t suffer fools gladly
- Obsessed with their work (it’s not “work”, it’s play)
- Passionate
- Relentless
- Contrarian
- Aggressively guard their time
- Laser-like focused on goals
- Short attention spans
- Geeky
- Driven by someone they have to “get back” at
- Optimistically pessimistic (i.e. expect things to go wrong and behave accordingly)
There are more traits than this.
But it can’t hurt to study this list whenever you get stuck and need a little inspiration.
I mean, who knows?
Some of their “stuff” may just wear off on you.
Ben Settle
P.S. There’s another thing many (although not all) of the most successful marketers I know do online. Something I believe is the #1 most important thing you can do when selling (especially on the Internet).
In fact, it’s so important, it’s going to be the FIRST Crackerjack Selling CD Club lesson.
And you know what?
I believe if you do nothing but this one thing, even if you screw up everything else, you’ll be successful in sales, marketing, copywriting, advertising — the whole kitten ka-boodle.
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