Before agreeing to teach some of my email secrets at the Health Profits Summit last weekend, I went to “Email Players” subscriber Steve Gray co-founder of Primal Health (another huge direct response-driven supplement company) and asked if hd’d let me write an email to their list.
No paying me any fees.
No owing me anything.
I simply wanted to make sure my tactics worked on other peoples’ lists and for other peoples’ products in that space besides my own.
I said:
“pick any product in your line and I’ll write an email for it.”
Anyway, my Unruly ways worked.
(Less opens and clicks, but more sales — what I expected.)
He also sent me a testimonial about “Email Players” too.
Something I hope any opportunity-minded people addicted to the dopamine drip of getting another new product they’ll never use (and complain about my trainings not being bright-shiny-objecty enough) read before pulling the trigger and subscribing.
Anyway, here’s what he said:
“I’ve been a Email Players subscriber since 2013 and still tear into each issue voraciously. Then I pass them to the marketing teams to read and implement as well. Ben and Email Players have been criticized in the past for not being sexy and full of tactics. I can tell you all those critics are broke, cause sexy doesn’t pay the bills. Ben’s advice in Email players has paid for itself so many times that the $97/mo fee is the best investment we’ve ever made.”
Word up.
Sexy only pays the bills if you’re a stripper.
For the rest of us?
We have to do better.
To see if “Email Players” is for you, read the letter carefully at the link below.
Note the parts about who does NOT qualify.
i.e. people who complain about info overload, who are looking to be rich by next Tuesday from one issue or the free book that comes with the subscription, or who are on a tight budget and would have to go into debt, etc.
If that’s you, get thee behind me.
It’s not for you.
Not yet, at least.
Change thy wicked ways first.
For everyone else?
Here’s the link:
Next issue goes to printer in a week.
Bag it while the baggin’s good…
Ben Settle
