But I’ll take my time anywhere
Free to speak my mind anywhere
And I’ll redefine anywhere
Anywhere I may roam
Where I lay my head is home“Wherever I May Roam”
– Metallica
The above is from one of my favorite songs.
I listen to it frequently.
(I listen to lots of Metallica when writing.)
And, there are two reasons why:
1. The “writing” reason
Any song that pumps you up is good writing music, because anything that gets you into an emotional state gives you energy — and when it all boils down, writing (especially an email designed to sell) is nothing but a huge outpouring of energy and emotion.
Maybe it LOOKS simple.
And, practically speaking, it is.
But, it’s also exhausting.
(And often the more effective the email, the more exhausting.)
2. The “inspirational” reason
It just flat out reminds me of how cool it is to live what I jokingly refer to as The Ben Settle Lifestyle® (for the insanely literal, that trademark is a joke).
Example:
Late last week friends in another state invited me to hang out with them and, I figure, why not? It’s an absolute no-brainer to pick up and travel wherever I want, for any reason, whenever it suits my fancy. I just pack a bag, laptop and phone… fire up the car and I’m on the road faster than you can say “goo-roo fanboy.”
I have no boss to answer to.
No authority to submit to.
The only time table is my own.
I go where I please, when I please, however I please.
(Planes, trains, automobiles, etc).
Anyway, so why tell you this?
Because I’m just a regular guy.
True, unlike you, I put my pants on 2 legs at a time.
But, other than that, I’m as normal as it gets.
And, if I can do this, YOU can.
Trust ye me…
Yes, it took many years of planning, hard work and sacrifice — including an 11 year dysfunctional marriage (where I purposely isolated myself from friends, family and colleagues and did NOTHING but hole myself up and work 15+ hour days)… years of living without the basic pleasures the AIAC (Average Indebted American Chump) takes for granted… and more anxiety than I ever care to admit to anyone.
(Some memories I’ll happily bring to my grave…)
But nowadays it’s MUCH easier.
The paths have been blazed for you.
All you have to do is choose one.
So stay the course, babycakes.
Victory IS worth the struggle.
Especially when your freedom is at stake.
Alright, enough speeches.
Time to pitch.
After all, I do you a disservice by not pitching right now. Otherwise, I’ve just left you all dressed up with nowhere to go.
So here goes:
Everyone makes their own path.
Mine is email marketing.
If you want to journey the path with me, check out “Email Players”.
It’s a monthly newsletter.
Could be considered expensive.
And, is only for dead serious entrepreneurs “ready” for it.
(i.e. don’t go into debt for it.)
Go here for the details:
Ben Settle


