A reader asks:
By the way, quick question:
Who’s your mentor?
Just curious. Some said it’s Matt Furey, some said you’re Gary Bencivenga’s prodigy…
I’ve never had a one-on-one mentor, coach, or anyone like that.
And I’ve never been anyone’s prodigy, either.
For the past 20 years, I’ve learned from many different business, marketing, copywriting, and persuasion minds — only 2 or 3 I’ve met in person. Call them “virtual mentors” if’n it pleases you. And, I even did a podcast series about this last Summer about my “Mount Rushmore” of influences. But, all of my learning and training has been “virtual” — via info products, and not personal coaching, consulting, seminars, workshops, or events which I never attend unless I am speaking/training there.
And even those I am starting to turn down more and more.
Especially since plane travel is becoming intolerable to the point where I find airports only slightly less depressing than casinos.
That said, some of the great men of business & marketing who’ve influenced me most include:
- Matt Furey
- Gary Bencivenga
- Gary Halbert
- Ken McCarthy
- Dan Kennedy
- Jim Camp
- Brian Kurtz
- Earl Nightingale
- Gene Schwartz
- Sean D’Souza
- Clayton Makepeace
- John Carlton
- Bruce Barton
- Stan Lee
- Paul Hartunian
- Stan Billue
- Barry Maher
- Jim Straw
I probably am missing a few, in fact, I know I am.
(Writing this fast…)
But, basically, it’s all the people who have most changed, enhanced, or given me the most dramatic options for thinking differently that resulted in the most impact. I suggest Googling all of them and learning all you can from them.
It’s a rabbit hole that will last you decades.
And, I daresay, pay you for decades, too.
Certainly has for Yours Reclusive…
All right, onwards to the fun stuff:
To check out my “Email Players” newsletter — scoot on over to:
Ben Settle
P.S. Whenever I write emails like this, people will ask for specific books/programs/products… and the answer is to curate. Curating your content (as well as curating your customers, friends, JV partners, etc) is a powerful attribute to hone, strengthen, and sharpen, and if you want to develop that attribute, here’s a great chance for you to do just that by doing your own research…
