Recently, my friend Jim Yaghi Tweeted an unusual question:
@JimYaghi: “watching Being Human. Wonder why VAMPIRES and WEREWOLVES hate each other so much? @BenSettle how about a daily email answering this?
OK Jim, sounds like fun 😉
Vampires and werewolves ain’t my area of expertise.
But my guess is probably for the same reasons shady Internet marketing goo-roos and corrupt government bureaucrats hate each other:
They take food off each other’s tables.
You see, whether you’re talking about werewolves and vampires or shady goo-roos and corrupt bureaucrats, they both have the same agenda to feast on as many defenseless “peasants” (i.e. earners and consumers) as they can. And unfortunately, when they battle it out, some of the peasants always get hurt (i.e. the recent Visa/Mastercard smack down).
Sadly, that’s just the way it is.
But here’s the truly scary part about this:
The human (goo-roo/bureaucrat) “monsters” are far worse than the Hollywood werewolves and vampires.
Why?
Because they pretty much have no limitations.
In most of the movies, werewolves can only pop up during full moons and can be slain by silver bullets, while the vampires can only show their ugly mugs at night and can be scragged by a sharp stake in their sleep.
Not so with the government and goo-roos.
The government can go after anyone they want, with an unlimited “war chest” of tax payer money. And even when they’re wrong and sue innocent people (which happens a LOT), they get away with it and move on to their next victim. At the same time, a shady goo-roo can easily change shape and “slip” away into the night to another village and start his rampage anew with a simple business, country or identity change.
Spooky stuff for sure.
And hey, let’s face it:
Whoever said “monsters” don’t exist has never run a business!
Ben Settle
P.S. For 101 ways to ethically sell your products and services (and hopefully stay off the bureaucrats’ “goo-roo radars”), grab your stake and silver bullets and run over to:

