Once upon a time, a blond chick I knew admitted something amusing to me.
She said she’s not a natural blonde but will always keep her hair dyed blonde because being a blonde has made her life a lot easier. Ever since going blonde everyone treats her differently. Men (i.e. mouth breathers) put her on a pedestal and do whatever she asks… cops don’t give her tickets… she gets better service at restaurants and stores… more attention on flakebook… and a whole host of other “perks” she never got before she dyed her hair blonde.
All this and:
1. She didn’t make any changes to her personality
2. Gets what she wants from people with far less effort
3. Gets help from people she wouldn’t get otherwise
These are the facts.
And, they apply to many a blonde I know.
(It ain’t just an isolated incident — and yes, I know there are exceptions, so context…)
The point?
Blond privilege?
Why, yes.
And to not use it would be even more foolish than the blonde who tip-toes past medicine cabinets so she doesn’t wake up the sleeping pills. In fact, if you have (or can grant yourself one) an asset or advantage in life (a… a… oh nos!) *privilege*, use it. Don’t hide it, feel guilty about it, or cage it up to appease people spending their lives consumed by envy or guilt while giving everyone the evil eye. To do so would be like the blonde who put her computer in the microwave after it froze up on her.
Awright, enough.
On to the business:
If you want to give yourself some solid privilege in the business world, making sales just by banging out simple, fun-to-write emails, get that righteous self of yours over to the URL below.
It can grant your business all kinds of privilege, baby.
And lots of it…
Here’s the link:
Ben Settle


