Over the last few years I’ve gotten some “flack” from the troll sewing circle crowd about why I rarely ever appear on video or prefer not to be on video unless absolutely necessary.
For example:
One particularly self-loathing troll recently said it’s because I’m “scared” to be on video. He used my Client-less Copywriter program (which is audio-based) as an example, even though there is video (of me giving a live presentation) I constantly refer students to inside.
I was also on video with AWAI (a Facebook live) to promote it last year.
Not to mention the probably hundreds of collective hours of video content of me circulating around between my free mobile app, YouTube, others’ podcasts, etc. Just last week, for example, I made a live video appearance on Kia Arian’s podcast along with the great Dan Kennedy and my business partner Troy Broussard.
If troll boi is right, then I must be doing this scared thing wrong.
Another example is guy who said I don’t do video because I’m trying to be a “rebel.” Yet another guy said it’s because I’m a boomer (I’m not, I’m on the younger side of GenX) and should join the 21st century. And so on, and so forth, yada yada yada.
Anyway, like all trolls & reply guys they are all wrong.
And if they’d but asked instead of assuming they’d realize the real reason is:
I prefer to walk & talk.
It is no more complicated than that.
I don’t find it particularly comfortable being tethered to a desk, looking at a screen for an hour straight, and would much rather walk around.
Frankly, I already sit atmy desk for several hours writing every morning.
And the last thing I want to is have to talk into a screen from my chair, too. I also think better and give better teaching/interplay/ideas/and an overall teaching experience when walking around.
More:
I have a personal goal to walk at least 15,000 steps per day, minimum.
Often times it is much more than that but 15k is mandatory.
And whenever I can find a way to walk while doing work, I’m on it like white on rice. This includes when walking around talking on the phone with my parents. Or walking around the yard with Willis listening to audio books or info products about options trading, copywriting, or doing market research for Low Stress Trading (listening to interviews, etc with people in the market).
I even walk around the den as Willis watches TV when Stefania makes our meals each day.
If I can merge walking with an activity I breeze right through my minimum 15k steps goal.
There are obvious health and fitness reasons for all this walking.
But it also is an extremely good content creation activity (I created Client-less Copywriter while walking around in my office for example) and I am going to record my next audio-based course while walking around, too — not to mention when I do Twitter Spaces calls, Zoom calls, or any other kind of call/interview/training where I can use my phone and a headset, without having to sit in one spot staring at a screen for an hour or longer.
This does not mean I refuse to do video interviews or content.
Just that I prefer audio for the reasons above.
And if it ain’t necessary, I don’t do the screen-on thing.
Instead, I walk around with the audience in my pocket.
(i.e., my phone in my pocket as I walk and think to & fro)
One reason why I get so much more work done, more research done, more ideas generated, etc, than a lot of other people I know up in this business is because I combine as much high payout activity as I can with walking like this.
Anyway, for the trolls who bleat about me not being on video:
I hope that helps.
For everyone else:
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Ben Settle