Talk about making. my. day…
Recently someone called me the “Walter White of email.” The reference being to the main character in the brilliant show “Breaking Bad.” I’ve written about BB before — about an underachieving chemistry genius who gets lung cancer, then (to provide for his family) starts creating the purest crystal meth in New Mexico from scratch, gathering the ingredients, cooking it up and selling it.
An absolutely brilliantly written show.
I mean, think about it:
Somehow the writers get you rooting for someone who creates a devastating substance that destroys peoples’ lives.
(As well as their teeth, skin, and brains.)
Yet, te’s the HERO of the story.
The one you want to “win.”
Strange, huh?
Anyway, the reason the guy above called me the Walter White of email is because he said when going through the “Email Players Playbook” (free to Email Players subscribers) I was showing him how to take ordinary “ingredients” (life stories, problems, fears, desires, etc) and turn them into extraordinarily profitable emails.
His point being…
Instead of cooking up drugs, I have you cooking up email.
Ah yes!
I likey that comparison.
And guess what?
I can show you how to do the same.
When you subscribe to “Email Players” I show you exactly how to cook up emails that are just as pure… just as “refined”… and just as profitable to your own bottom line as Walter Whites “wares” are to his.
The next issue mails in a couple weeks.
The subject:
How to be entertaining.
Most people struggle with this.
And, thus, lose out on big $$.
To subscribe in time go to:
Ben Settle

