A subscriber is puzzled…
Ben, I have a big list of over 10,000 people that is not converting at all. It might be because I built my list wrong though and i understand that. They were from free ad swaps and sweepstakes and other gimmicks. They aren’t qualfied at all. Any tips on how to get them buying???
In a word…
No.
Oh, we could convert SOME of them.
Even a broken clock is right twice per day, yeah?
But the list is 50% of the battle.
A bad list = zero sales.
I don’t care how good an email marketer you are, either.
Frankly, you could lock all the best email writers in the world in a room for 3 months and they could spend every waking hour writing the perfect emails and they’d still fail to a list like that.
This is a well-timed question, too.
Lately I’ve been getting asked about list building.
Do I teach it in Email Players?
Do you need a list before subscribing?
The answer to both is yes.
Sometimes I do teach list building in *some* (not all) issues, and the “Email Players Playbook” that comes with your subscription has a couple appendixes on the subject.
And, I just happen to teach list building in the July “Email Players” issue.
Specifically, in an interview with Igor Kheifets.
He’s one of the world’s top solo email ads guys.
And, we talk all about how many businesses can use solo ads to build their lists very quickly.
(And, it ain’t all that expensive, neither.)
But, time’s a-wastin’.
She goes to the printer in 7 short days.
Subscribe here to get it while you still can:
Ben Settle
