Ben Settle

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File under: inner game

Last month, I was telling “Email Players” subscriber and the “founding father” of internet marketing as we all know it Ken McCarthy about why — barring a death in the family — I refuse to do any plane traveling this year.

There is a burnout aspect to it after the last few years.

But, more than that, I find airports only slightly less depressing than casinos.

Last time I flew (back in October, when speaking at AWAI’s copywriting bootcamp and then the great Brian Kurtz’s master class right after that) it was intolerable.

Not just from the crowds.

But, the utter insanitary conditions of even so-called “clean” airports.

Anyway, Ken’s response (with his permission) is below.

It’s quite the lesson in and of itself for business people:

I’ll tell you, not only are they depressing, they are literally sickening – as are air flights and hotel rooms and restaurant food.

I can drive to Kennedy (LONG but doable) and I’m going to shoot for a place to stay with OPEN windows ideally where I can make some of my own meals.

I always found travel a little rough, but now that I’ve looked into the matter in depth I realize that when we go out into “the world” we might as well be crawling through a sewer.

In terms of toxins that are in the air, in synthetic carpets, chemical cleaners, air “fresheners” that are literally neurotoxins and on and on it goes. It’s quite a lot to process. Human beings aren’t built for it and in takes a toll.

You are right on the money to be living by the ocean and NOT traveling

And I can go into a lot more gruesome detail!

Some people depending on genetics, constitution, overall health – various factors – are a lot more impacted than others, but bottom line all these places – airports, airplanes, hotel rooms are absolutely ghetto-sewer shit.

It’s kind of a joke that we look at them as “luxuries”

This is why I couldn’t stomach being a so-called digital nomad.

I just don’t see what’s so exciting, thrilling, fun, and great about traveling via one petri dish to another full of human stench, terrible hygiene, communicable diseases, boogers, farts, screaming kids, nosey travelers, long lines for terrible food, sticky bathroom floors, and other assorted horrors that airports & hotels offer.

This why I’m far more content being a Baggins than a Took.

Adventures don’t just make one late for dinner.

They can make you toss that dinner, too…

All right, enough warm fuzzy feelings for the traveler’s soul.

It’s not all doom & gloom.

Because if you know what you’re doing, you can use plain, simple emails to make sales anywhere — at home, in an airport unfit for human habitation, or even in a dirty hostel or Airbnb in the middle of nowhere while occupying the house with 5 total strangers all sharing a bar of soap with a pubic hair stuck to it.

To learn how I write such emails, go here:

www.EmailPlayers.com

Ben Settle

  • Book & Newsletter Tabloid Publisher
  • Email Supremacist
  • Anti-Professional
  • Pulp Novelist
  • Alt-Copywriter

PO Box 1056 | Gold Beach, OR 97444, United States | (541) 412-6364 | ben@bensettle.com

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